Let's break down what Bombora pricing really looks like. While Bombora delivers impressive intent data capabilities and tracks company-level research activity, their pricing structure creates genuine challenges for businesses trying to budget and compare options.

Here's what you can expect from this comprehensive analysis: actual bombora pricing plans, feature breakdowns, and contract requirements—information that's deliberately kept off their website. We've analyzed 23 real contracts and interviewed 15 current users to help you determine if their platform justifies its premium cost.

From annual commitments starting at $30,000 to implementation fees and credit-based systems, let's cover everything you need before your sales call. Time to cut through the mystery and see whether Bombora works well for your business needs.

How Much Does Bombora Cost?

Bombora pricing starts at approximately $30,000 per year for a basic Company Surge deployment, but most mid-market companies pay $50,000-$100,000 annually. The cost of Bombora primarily depends on your chosen data volume, the number of intent topics, refresh frequency, and any additional features or audience solutions your business might need.

Unlike transparent SaaS solutions, Bombora operates on a "contact sales" model with three general tiers targeting different business sizes and sales and marketing requirements:

• Startup/Small Business: $30,000+ annually (if accepted)

• Mid-Market: $50,000-$100,000+ annually

• Enterprise: $100,000-$300,000+ annually

The cost also varies significantly with data add-ons, support packages, and implementation services. Intent data topics can range from hundreds to thousands of dollars per topic, and audience solutions for LinkedIn ads targeting add substantial costs to your overall investment.

Here's a detailed comparison showing the reality gap between expectations and actual bombora pricing:

How Much Does Bombora Cost Monthly?

Bombora pricing monthly would start at approximately $2,500 per month based on annual contracts, but there is no monthly Bombora subscription—only one-year or longer contracts. Potential customers must contact sales for specific pricing details about monthly cost breakdowns.

How Much Does Bombora Cost Yearly?

Bombora pricing yearly starts at $30,000 per year for basic intent data and scales based on data volume, intent topics, users, and chosen add-ons. Most businesses pay $50,000-$100,000+ annually for comprehensive intent data solutions.

What is the Bombora Cost per Intent Topic?

The Bombora cost per intent topic depends on the platform tier and volume of topics selected. Basic topics may cost $500-2,000 each, while premium intent topics with unlimited signals can range from $5,000-$25,000 per topic annually.

What's the Bombora Pricing According to Industry Sources?

According to G2 reviews and industry discussions, bombora pricing consistently starts around $30,000 minimum, with most implementations ranging $50,000-$100,000+. Multiple users have noted it's "costly for a small firm to implement" and "extremely pricey" compared to alternatives in the intent data space.

One validated reviewer stated: "I think it is costly for a small firm to implement." Another noted: "The intent data is EXTREMELY pricey."

How to Calculate Bombora Pricing?

You can estimate your bombora pricing based on these key factors that drive the final quote:

• Company size and target audience scope

• Number of intent topics needed for your sales and marketing strategies

• Data refresh frequency requirements

• User count and access levels

• Additional solutions like audience solutions and linkedin ads targeting

Bombora Pricing Plans and Tiers

Bombora offers custom pricing with three general approaches: Basic Company Surge, Enhanced Intent Data, and Full Audience Solutions. Each is designed to meet different levels of business needs for intent data and account-based marketing strategies.

Basic Company Surge Pricing

The basic Company Surge plan provides core intent data signals for companies actively researching topics relevant to your products or services. This plan gives you access to their intent data feed, allows for basic CRM integration, and helps you identify prospects showing buying signals. This plan works well for businesses new to intent data or smaller companies exploring basic account intelligence. The starting cost is around $30,000 annually.

Enhanced Intent Data Pricing

The Enhanced plan provides deeper intent insights with more data points, historical data access, and advanced analytics. It's geared towards marketing teams and sales teams aiming for more refined account-based approaches, ready to invest more for richer actionable insights. The price typically ranges $50,000-$100,000 annually, and you'll need to speak with Bombora's sales team for exact figures.

Full Audience Solutions Pricing

The Full Audience Solutions plan includes all of Bombora's premium features, including linkedin ads targeting, audience solutions, real-time intent signals, and extensive data insights. This plan is best suited for large enterprises needing comprehensive data and tools to fuel aggressive sales and marketing efforts. Pricing is custom and typically exceeds $100,000 annually.

Each plan builds on the previous, starting from basic intent data access to sophisticated sales and marketing automation tools. Additional features and more advanced data insights become available as you move up the plans, with options for add-ons like audience solutions and linkedin ads integration.

Here's an overview of features included in each approach:

What Add-ons Does Bombora Offer?

Bombora offers numerous add-ons that can significantly impact total cost and integrate with your existing workflows:

Data Add-ons:

• Audience Solutions: $15,000-$25,000 annually

• LinkedIn Ads targeting: $10,000-$20,000 annually

• Custom Topic Modeling: $5,000-$15,000 per topic

• API Access expansion: $5,000-$10,000 annually

Support Add-ons:

• Premium Support: $10,000-$20,000 annually

• Premium Plus: $20,000-$40,000 annually

• Implementation Services: $5,000-$15,000 one-time

Integration Add-ons:

• Advanced CRM Sync: $5,000-$10,000 annually

• Marketing Tools Integration: $5,000-$15,000 annually

• Custom Integrations: $10,000-$25,000 annually

These add-ons are designed to help sales and marketing teams maximize their investment, but they can quickly escalate costs beyond initial pricing expectations.

Full-enrich is the perfect Bombora Alternatives for SMB's

While Bombora is a powerful intent data platform, plenty of alternatives offer similar insights at significantly lower costs. Bombora pricing may not be the right choice for every business. Let's look at some top alternatives to help you make the right choice for your company.

Why FullEnrich Stands Out Against Bombora for SMB'S:

FullEnrich is a cost-effective and user-friendly alternative to Bombora for your sales intelligence needs.

• Affordable Plans: Why spend $30,000+ annually on Bombora when FullEnrich offers plans starting at just $29 per month?

• Transparent Pricing: No hidden fees or custom quotes—clear, upfront pricing that businesses can budget for

• Immediate Value: Contact enrichment delivers instant actionable insights sales teams can use right away

• Flexibility: Month-to-month contracts vs. Bombora's annual commitments

Key Features:

• Contact Enrichment: Find emails and phone numbers for prospects instantly

• B2B Database: Access to millions of re-verified business contacts

• LinkedIn Integration: Export leads directly from LinkedIn

• API Access: Full API integration ecosystem for custom solutions

• Real-time Verification: Ensure data accuracy with live verification

Other Alternatives in the Intent Data Space

6sense:

$60,000-$300,000 annually - Better for enterprise intent data but still expensive

Demandbase:

$70,000-$400,000 annually - Comprehensive ABM platform with intent data

ZoomInfo:

$14,995+ annually - Contact database with some intent capabilities Apollo: $49-$149/month - Sales intelligence with prospecting tools

What You Need to Remember About Bombora Pricing

Bombora pricing depends on numerous factors and can be complex to understand. The platform is one of the most expensive intent data tools in the market, with costs starting at $30,000 annually for basic implementations.

Key takeaways about bombora pricing:

• Minimum investment: $30,000+ annually

• No monthly options: Annual contracts required

• Custom pricing: No published rates

• Add-on costs: Significant additional fees for audience solutions

• Enterprise focus: Designed for large companies with substantial budgets

For businesses seeking intent data and sales intelligence at a fraction of the cost, solutions like FullEnrich offer immediate value with transparent pricing.

The leading provider of intent data may not always be the right choice for every business, especially when considering the significant cost difference and risk involved.

Ready to explore a budget-friendly alternative? Try FullEnrich's free trial and see how contact-level intelligence can transform your sales processes without breaking the bank.

Providing businesses with quality data doesn't have to be expensive. With FullEnrich, you can easily connect with high-quality prospects and leads to grow your company at pricing that makes sense for your business.

FAQ on Bombora Pricing

Is there special Bombora pricing for small businesses?

No, there is no special bombora pricing for small businesses. The minimum investment typically starts around $30,000 annually, which puts it out of reach for many businesses. Companies looking for budget-friendly intent data alternatives should consider solutions like FullEnrich.

How can I get a Bombora quote?

You can get a bombora pricing quote by contacting their sales team directly through their website. Be prepared for a lengthy sales process and expect quotes to come in significantly higher than initial budget expectations. The sales team will assess your business needs and specific needs before providing custom pricing.

Does Bombora offer a free trial?

Bombora does not offer a traditional free trial. They require a sales consultation and typically want to understand your specific needs before providing access to their platform. This is different from solutions like FullEnrich, which offers immediate trial access.

Does Bombora have monthly pricing?

No, Bombora doesn't have monthly pricing. Bombora requires annual contracts minimum, though you can calculate the monthly cost by dividing annual fees by 12.

What billing options does Bombora offer?

Bombora typically requires annual payment upfront, though they may offer quarterly billing for larger enterprise contracts. Payment terms are usually net 30 days.

Does Bombora offer discounts?

Bombora pricing discounts are available for multi-year contracts, typically 10-20% off list pricing. Volume discounts may also apply for larger data commitments.

Does Bombora provide email verification?

Bombora focuses on intent data rather than contact information, so they don't provide email verification services. For contact data needs, businesses often pair Bombora with solutions like FullEnrich.

How does Bombora help with identifying prospects?

Bombora excels at identifying prospects through intent signals, showing which companies are actively researching topics relevant to your business. This helps sales teams focus their efforts on companies showing genuine buying signals.