So you've heard about RocketReach and you're wondering if it's the right email finder tool for finding those elusive contact details. Maybe you're tired of dead-end LinkedIn searches, or you're sick of emailing generic info@ addresses that go nowhere.

Well, you're in the right place.

RocketReach is a contact discovery and sales intelligence platform that gives you access to verified email addresses and direct phone numbers for professionals across the globe.

With a contact database of over 700 million professionals across profiles and 60 million companies, it's designed to help sales teams, recruiters, and marketers connect with prospects faster.

In this guide, we'll break down everything you need to know about RocketReach — its key features, RocketReach pricing, pros and cons.

Let's dig in 👇

What is RocketReach?

Let's start simple. RocketReach is a contact discovery and sales intelligence platform that helps you find verified email addresses and phone numbers for professionals worldwide.

Think of it as the Google for business contacts

The platform's primary function is straightforward: you search for a person or company, and RocketReach provides verified contact information including professional email addresses, phone numbers, and social media profiles.

It's built for anyone who needs to reach the right decision-makers without the runaround — sales teams prospecting potential leads, recruiters sourcing candidates, or marketers building outreach lists for lead generation.

What makes RocketReach stand out as an email finder tool is its emphasis on data verification. The platform uses real-time email verification to ensure the contact information you're getting is actually active, which theoretically means fewer bounced emails and wasted outreach efforts.

What is RocketReach Used For?

RocketReach isn't just a one-trick pony. Here's what people actually use RocketReach for:

• B2B Lead Generation: Sales teams use RocketReach to build targeted prospect lists based on job title, industries, company size, and more. Instead of cold calling switchboards, you get direct lines to reach decision-makers and potential customers.
  
  

• Sales Outreach: Once you've got the contact details, you can export them directly into your CRM or outreach tools. Some subscription plans even include email sequencing capabilities to automate your follow-ups and email campaigns.
  
  

• Sales Prospecting: Whether you're targeting executives at Fortune 500 companies or founders at early-stage startups, RocketReach allows users to filter by specific criteria to find exactly who you need for your sales prospecting efforts.
  
  

• Recruiting and Talent Acquisition: Recruiters use RocketReach to source passive candidates who aren't actively job hunting. You can search by current job title, previous companies, skills, and location to find your ideal hire.
  
  

• Data Enrichment: Already have a list of contacts but missing email addresses or phone numbers? RocketReach can fill in those gaps through bulk data enrichment features, helping you save time on manual research.

The common thread? RocketReach enables users to save time. Instead of manually researching each contact, you're automating the grunt work so you can focus on actually reaching out to people and connecting with prospects.

RocketReach Key Features Explained

Let's dig into what RocketReach actually offers. RocketReach is a powerful contact discovery platform with features designed to streamline your sales prospecting and outreach efforts.

Global Contact Database

RocketReach's bread and butter is its extensive database. The platform contains over 700 million professionals spanning 35+ million companies worldwide.

This isn't just a contact database of email addresses. Each profile typically includes:

• Verified email addresses and professional email addresses

• Direct phone numbers for reaching decision-makers

• Social media profiles (LinkedIn, Twitter, Facebook)

• Current and past employment history

• Job title and seniority information

• Location and contact preferences.

Advanced Search Filters

This is where RocketReach provides serious power for B2B prospecting and outbound prospecting workflows. The advanced features allow you to zero in on potential leads with precision:

• Firmographics: Company size, revenue, industry, location, funding stage

• Technographics: What technology stack company websites are using (e.g., Salesforce, HubSpot, WordPress)

• Job Titles and Seniority: Filter by exact titles, seniority level, or department to reach the right decision-makers

• Keywords: Search by skills, certifications, or specific job responsibilities

API & Integrations for Seamless Integration

RocketReach offers seamless integration with your existing sales and marketing automation stack. The platform connects with popular sales and CRM platforms including:

• Salesforce: Salesforce integration lets you push contact details directly into your CRM

• HubSpot: Sync accurate contact data and enrich existing records

• Outreach: Export prospect lists for automated email campaigns

• LinkedIn Sales Navigator: Enhance your workflow while browsing LinkedIn

• Zapier: Connect with potential customers across 5,000+ other apps

The RocketReach API (available on Ultimate Plan and higher-tier subscription plans) unlocks full API access for developers to build custom integrations or automate bulk data enrichment for large contact databases. This allows users to build sophisticated workflows for their sales and marketing teams.

Chrome Extension and Browser Extension

The RocketReach Chrome extension is a game-changer for sales professionals who live on LinkedIn. This browser extension functions as a powerful email finder tool.

Here's how it works: Install the extension, navigate to someone's LinkedIn profile, and RocketReach provides verified contact information right there on the page. You don't have to leave LinkedIn or manually search in the RocketReach platform—allowing users to find contact information while browsing.

It also works on company websites. Visit an "About Us" or "Team" page, and the browser extension will attempt to surface contact details for the people listed. This real-time lookup functionality makes sales prospecting feel seamless and helps you connect with prospects faster.

AI-Powered Sales Engagement (Autopilot)

Here's what's new in 2026: RocketReach is a powerful sales engagement platform, not just a contact database. The platform now includes advanced features like the Autopilot feature (available on the Ultimate Plan):

• AI-Powered Email Authoring: The AI analyzes prospect data and writes personalized cold email outreach copy

• Dynamic List Generation: Automatically create and update prospect lists based on your criteria to find potential leads

• Email Sequence Builder: Set up multi-touch email campaigns with automated follow-ups for sales outreach

While it's not as robust as dedicated sales engagement tools, these premium features make RocketReach subscription more valuable for teams that want an all-in-one solution for their workflow.

Intent Data and Buyer Signals

Another addition to the Ultimate Plan in 2026 is Intent Data. Access to intent data helps users focus on hot leads by identifying companies actively researching solutions in your space.

This feature signals buying intent and allows sales professionals to prioritize outreach efforts toward potential customers who are already in-market. Instead of cold emailing everyone, you can reach decision-makers at companies showing real interest, dramatically improving conversion rates.

RocketReach Pricing: Plans and Features (The Commercial Details)

Let's talk money. RocketReach offers both individual and team subscription plans, with RocketReach pricing that scales based on how many lookup credits you need to access each month.

Individual Subscription Plans

Key RocketReach Pricing Notes:

• Lookups vs. Exports: A "lookup" is when you view a contact's information. Some plans limit how many contact details you can export to CSV or CRM platforms.

• Phone Numbers: Direct phone numbers are only available on Pro Plan and Ultimate Plan tiers. If you need direct dials for sales prospecting, Essentials won't cut it.

• Intent Data: This premium feature (which shows you potential customers actively researching solutions like yours) is locked to the Ultimate Plan.

• Autopilot: RocketReach's AI-powered email sequence builder for marketing automation is also Ultimate-only.

Annual billing typically offers a discount compared to monthly RocketReach subscription pricing, so if you're committed, you can save a chunk of change on your workflow tools.

Pros and Cons of Using RocketReach

Let's be real. RocketReach is a legitimate tool, but no platform is perfect. Here's the honest breakdown in a comparison table:

The bottom line? RocketReach offers a solid platform that provides verified professional contact information at scale. The plan includes features that genuinely help sales and marketing teams with their outreach efforts. However, the pricing structure and data accuracy issues mean it's worth exploring alternatives that might better fit your workflow and budget.

Best RocketReach Alternative

Looking for alternatives to RocketReach? Let's explore what else is out there in the contact data space.

FullEnrich — The #1 RocketReach Alternative

Here's the thing: FullEnrich takes a completely different approach to contact data that solves RocketReach's biggest limitations around data accuracy and coverage.

Instead of relying on a single database like RocketReach does, FullEnrich uses waterfall enrichment across 20+ premium data sources including RocketReach, ZoomInfo, Apollo, Lusha, and more. This is a game-changer. Here's why:

85% Data Accuracy Guarantee: By cross-referencing multiple sources, FullEnrich delivers verified contact information with higher accuracy than any single provider. When one source has outdated data, FullEnrich checks 19 others to find the most current, accurate contact data.

👉 See triple-verified data in action. Start free with 50 credits in FullEnrich.

More Cost-Effective: Instead of paying for multiple subscriptions to different tools, you get one platform that taps into all of them. You only pay for contacts found, not for lookups that come up empty. This helps sales and marketing teams save time and money.

If you're serious about lead generation and tired of RocketReach's lookup limits or data accuracy issues, FullEnrich is the best RocketReach alternative to check out. You're not just getting one database — you're getting the best of all of them.

👉 Get started free with 50 enrichments and find verified contacts your team can rely on.

Other Alternatives Worth Considering

ZoomInfo

ZoomInfo is the enterprise heavyweight in the sales intelligence space. The platform provides verified professional contact information, intent data, and deep company insights across 700 million verified profiles and 60 million companies. The downside? It's significantly more expensive than RocketReach and typically requires an annual contract. Best for enterprise sales teams with serious budgets.

Apollo.io

Apollo combines a contact database with sales engagement tools (email sequences, dialers, email campaigns) in one platform. It's popular with SMBs and startups because of its free tier and affordable subscription plans. The data accuracy is generally solid for B2B prospecting and outbound prospecting, though the database isn't quite as extensive as RocketReach or ZoomInfo.

Lusha

Lusha is a direct competitor to RocketReach with a similar browser extension and LinkedIn integration. It's known for being user-friendly and affordable, with real-time email verification. The vast database is smaller than competitors, making it a good option for small sales teams or individual users who don't need massive scale.

Cognism

Cognism focuses on GDPR and CCPA compliance, making it a strong choice for European markets. The data quality is high, and they offer phone-verified mobile numbers for sales outreach. Pricing is enterprise-level, so not ideal for solo sales professionals.

The Final Verdict

So, is RocketReach worth it?

If you're a sales professional, recruiter, or marketer who needs reliable contact data at scale, RocketReach is a solid tool. The database is massive, the Chrome extension is genuinely useful, and the integrations with CRMs make it easy to plug into your existing workflow.

That said, it's not perfect. Data accuracy can be hit-or-miss, the pricing gets steep if you need high volume, and the lookup limits can feel restrictive compared to competitors.

For most users, RocketReach is a good middle-ground option — better than free tools, more affordable than ZoomInfo, and easier to use than complex platforms like Cognism.

But if you want the best of all worlds — higher accuracy, better coverage, and more cost-effective pricing — FullEnrich's waterfall enrichment approach gives you access to 20+ data sources (including RocketReach) in one platform.

You're not locked into a single database's limitations, and you only pay for contacts that are actually found.

Want to see the difference? Check out FullEnrich and compare it side-by-side with RocketReach. Your outreach conversion rates will thank you.

Happy prospecting! 🚀

FAQs About RocketReach

Is RocketReach GDPR and CCPA compliant?

RocketReach claims to comply with GDPR and CCPA regulations. They provide data processing agreements (DPAs) and allow users to request data removal. That said, if you're operating in Europe or dealing with strict data privacy requirements, it's worth consulting your legal team before using any contact database.

How accurate is RocketReach data?

RocketReach uses real-time email verification to improve accuracy, but no database is perfect. Users report accuracy rates in the 70-85% range, which is decent but not industry-leading. For critical outreach, it's smart to double-check high-value contacts.

Can I try RocketReach for free?

RocketReach offers a limited free trial where you can perform a small number of lookups to test the platform. However, there's no free tier for ongoing use — you'll need to subscribe to a paid plan.

What's the difference between a lookup and an export?

A lookup is when you view someone's contact information in RocketReach. An export is when you download that contact to a CSV file or push it to your CRM. Some plans limit exports separately from lookups, so check the fine print.

Does RocketReach include personal email addresses?

RocketReach primarily focuses on professional email addresses (work emails). Personal emails are sometimes available but not guaranteed.

How does RocketReach compare to LinkedIn Sales Navigator?

LinkedIn Sales Navigator is great for finding prospects and viewing their profiles, but it doesn't give you email addresses or phone numbers directly. RocketReach fills that gap by providing contact details that LinkedIn withholds. Many users combine both tools for a complete prospecting workflow.

Can I cancel my RocketReach subscription anytime?

If you're on a monthly plan, yes. Annual plans typically require you to commit for the full term, though you should check RocketReach's cancellation policy for specifics.