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If your team already pays for ZoomInfo, keep it. Run your list through ZoomInfo first, then send FullEnrich only the rows that come back with no mobile or email. Replace it only if your team uses ZoomInfo to look up contacts and nothing else.
Best fit: a team that runs prospecting in one platform, from intent signal to Salesforce record.
Best fit: a team that keeps ZoomInfo and wants the blank rows filled without buying more seats.
Teams that keep ZoomInfo usually give FullEnrich one of three jobs. Here is what each one changes for your reps.
Billed on verified contacts, not rows sent
Synthetic example data
Start with the job that costs your team the most. Test that one on a list you already have.
What each product does, side by side. Data quality and pricing follow below.
| Feature | FullEnrich | ZoomInfo |
|---|---|---|
| Find and enrich | ||
| Waterfall enrichment | Yes Every request, 25+ sources | Yes Gap-fill on GTM Studio lists |
| Prospect search | Yes 800M people, 50M companies, every plan | Yes Territory and buying-group filters |
| Work email | Yes Single, bulk, API or Search | Yes Shown on each contact profile |
| Mobile numbers | Yes Found by the same waterfall | Yes From its database, plus gap-fill |
| Bulk CSV enrichment | Yes Upload a CSV on every plan | Yes Upload a list to enrich in bulk |
| Technographics | Partial Technology filter in Search | Yes 30K+ products, 4.5M+ companies |
| Where reps use it | ||
| Web app | Yes Search, enrich and export | Yes Full platform in the browser |
| Chrome extension | No Not offered | Yes Included in the Professional tier |
| API | Yes Every plan, including free | Yes On paid plans only |
| MCP for AI agents | Yes Search and enrich, on every plan | Partial Read-only, runs on bulk credits |
| Team and control | ||
| Unlimited users | Yes Every plan, one credit pool | No Licensed per seat |
| Per-user credit limits | Yes Admins cap each user monthly | Yes Admins set per-user bulk limits |
| Native CRM sync | Partial HubSpot native, Salesforce via Zapier | Yes Salesforce, HubSpot and more |
| ZoomInfo only | ||
| Intent data | No Not offered | Yes 4,500+ intent topics tracked |
| Signals and alerts | No Not offered | Yes Champion moves, job posts, account alerts |
| Copilot AI assistant | No Not offered | Yes Talking points, buying groups, chat |
| Website visitor ID | No Not offered | Yes Names companies visiting your site |
Every enrichment or accuracy rate in this market, ours included, is a vendor claim: no public test runs both on the same list. ZoomInfo starts from the record it already holds. FullEnrich sends each contact across 25+ providers and returns the first result that passes verification.
ZoomInfo starts from the record it already holds. Its GTM Studio waterfall asks outside vendors only when that record has no email or mobile, and it runs on a bulk Audience list. FullEnrich picks where to start for each contact, from their region, industry and which providers hold data on them. When an answer fails a check, the next provider gets the contact.
Both check. ZoomInfo checks a record when it builds its database: automated checks, a mail-server handshake on emails and a research team on unclear records. FullEnrich checks each contact when you request it, then grades the result.
ZoomInfo bills 1 credit per exported profile, whichever fields it holds. FullEnrich bills only what passed its checks: a landline, a dead line, an invalid email or a miss costs 0.
Every provider is strong in some countries and industries and thin in others. When one comes back empty or sends a landline, FullEnrich hands the contact to the next one, and a miss costs 0 credits, so trying the next one costs you nothing.
The same list · 1,000 contacts
Reachable contacts
+380 contacts
Sales pipeline
+114 opportunities
Closed deals
+38 deals
$50,000
current revenue / month
+$0
added with FullEnrich · $429,600 a year
Same team, same close rate · 91% of your list reachable instead of 53%
Vendor-reported by FullEnrich. “One data vendor” means a single provider, not ZoomInfo.
Deel piloted FullEnrich with over 70 reps across its global sales team. Connect rates went from 6% to 30%.
“When you’re scaling a 1,000-person sales org across 80 countries, bad data kills your pipeline. ... They’re the foundation our global outreach runs on.”
Olivier Elbaz
Global Head of Expansion, Deel
6% → 30%
connect rate on the pilot
2.4×
more mobile numbers found
5×
fewer invalid numbers
Results vary by list and region, so run your own list and count the connects.
FullEnrich-published customer results. Deel’s previous provider is not named, so this pilot is not a benchmark against ZoomInfo.
See more customer results Test FullEnrich freeZoomInfo quotes a platform priced by the seat, while FullEnrich publishes a price for enrichment alone, charged per contact found with misses at 0 credits.
1. Your team and volume
2. What else your reps need
Third-party list prices from Tropic (updated 6 August 2026), before discounts. Tropic reports 30 to 65% off list is common. Vendr’s median ZoomInfo contract is $33,500 a year across 1,576 purchases (14 October 2026). ZoomInfo publishes no prices, so your quote sets the real number.
Your volume needs up to 12,000 credits a month: 10 per verified mobile, 1 per verified email. You pay the plan price whether you use them all or not.
You only need contact data, and FullEnrich prices that with no per-user fees.
Here is every pricing component side by side. ZoomInfo figures come from its own pages, licence terms and filings, or from Vendr, labelled as a third-party estimate.
| Component | ZoomInfo | FullEnrich |
|---|---|---|
| Price | ||
| Published price | None published. Every plan is quoted. | From $29 a month for 500 credits |
| Yearly spend1 | $33,500 median, third-party estimate (Vendr, October 2026) | $312 a year and up, every Pro tier published |
| How the price is set | 3 drivers: features, licence count, credit use | 1 driver: credits a month, on a published ladder |
| What you are charged for | ||
| Unit of charge | 1 credit per export, more for deeper data | Credits per data point found and verified |
| A work email | 1 credit per exported profile | 1 credit, verified |
| A mobile number | No per-field price published | 10 credits, verified mobiles only |
| Team | ||
| A team of 10 | 10 licences, priced in the quote | $0 for 10 users |
| Users2 | 1 licence per authorised user | Unlimited users, 1 shared credit pool |
| Credits per user | Monthly credits per user, bulk credits shared company-wide | Per-user limits and low-credit alerts on every plan |
| Bad data | ||
| When the field you need is empty3 | 1 credit per exported profile, whichever fields it holds | 0 credits on a miss, landline or failed check |
| Trying it | ||
| Free plan | 10 credits a month on ZoomInfo Lite, no card | 50 credits once, no card, valid 30 days |
| Trial | 7 days, typically, for the full platform | 50 credits with enrichment, search, API and MCP |
| Commitment | ||
| Billing | Set in the signed order | Monthly, or yearly at about 10% less |
| Cancelling mid-term4 | Runs to the end of the signed term | Monthly plans: cancel any time |
| Unused credits | Monthly credits: no rollover. Bulk: expire at contract end | Roll over 3 months monthly, 12 yearly |
| Running out mid-cycle5 | Add credits to the package, priced in the quote | Renew early or move up a tier, self-serve |
| Add-ons and direction | ||
| Intent, signals and Copilot | Packaged by tier, priced in the quote | Not offered. Enrichment and Search only |
| Platform fee6 | Moving to a platform fee plus prepaid credits | $0 platform fee on every plan |
How it works. Sales builds a quote from three inputs: the platform tier, the number of licences and the credit volume. Each export of a contact or company profile spends credits, and deeper data spends more. Term, price and renewal sit in the signed order.
How it works. You pick a credit volume on the published ladder, billed monthly or yearly. A verified work email costs 1 credit and a verified mobile costs 10. A miss, a landline or a failed check costs 0. Every plan includes unlimited users.
ZoomInfo is the deeper integration layer, with 186 integrations, native Salesforce, a Chrome extension, sequencers and warehouse delivery. FullEnrich has no extension or native Salesforce, and it plugs enrichment into the stack you have: HubSpot, Clay, Zapier, Make, n8n, AI assistants and the API.
| Integration | FullEnrich | ZoomInfo |
|---|---|---|
| Where reps work | ||
| Chrome extension | No Not offered, reps paste a LinkedIn URL | Yes In the Professional tier, with a mobile app |
| LinkedIn profile lookup | Yes Paste a profile URL to find email and mobile | Yes Through its Chrome extension on the profile |
| Search in the web app | Yes Filter by title, industry, headcount and location | Yes Search across the full web platform |
| Bottom line: ZoomInfo wins where reps need lookups inside LinkedIn through an extension. | ||
| CRM | ||
| HubSpot | Yes Push contacts and companies, review duplicates first | Yes Native, named on the Professional tier |
| Salesforce | Partial Not native, runs through Zapier, Make or n8n | Yes Native, named on the Professional tier |
| Marketo, Eloqua, Zoho, Dynamics, Sugar | No No native integration | Yes All five named on the Marketing Demand tier |
| Bottom line: ZoomInfo wins where the CRM sync has to be native, and FullEnrich fits teams on HubSpot. | ||
| Sales engagement | ||
| Outreach and Salesloft | Partial Route contacts in through Zapier, Make or n8n | Yes Both named on the Marketing Demand tier |
| Bottom line: ZoomInfo wins where the sequencer link has to be direct, and FullEnrich reaches it through automation. | ||
| Data and automation tools | ||
| Clay | Yes Native data provider inside Clay tables | Partial Inside Clay with your own ZoomInfo account |
| Zapier, Make and n8n | Yes Native actions in all three, no HTTP setup | Partial ZoomInfo app listed on Zapier |
| Bottom line: FullEnrich fits here as a native enrichment step in Clay, Zapier, Make and n8n. | ||
| AI agents and developers | ||
| AI assistants | Yes Claude, ChatGPT and Manus through the MCP server | Partial Included, reads only, write-back needs the API |
| API | Yes 60 requests a minute, 100 contacts each | Yes On a paid licence, no free tier |
| Bottom line: FullEnrich fits where agents or code call enrichment, with no paid licence needed for the API. | ||
| Data delivery | ||
| Warehouse delivery | No Not offered, enrichment runs in real time | Yes Snowflake, S3, Google Cloud and Databricks |
| Bottom line: ZoomInfo wins where contact data has to land in a warehouse. | ||
ZoomInfo carries the broader stack: ISO 27001, ISO 27701, SOC 2 Type II and Do Not Call screening in 8 countries. FullEnrich holds SOC 2 Type II, documents GDPR and CCPA compliance in a public DPA and deletes enriched data after 3 months, without reusing your data for its own purposes.
| Your security review asks | FullEnrich | ZoomInfo |
|---|---|---|
| Is it SOC 2 Type II audited? | Yes Yes, report on request | Yes Yes, report on request |
| Does it hold ISO 27001? | No No ISO certification held | Yes Yes, plus ISO 27701 |
| Is it GDPR and CCPA compliant? | Yes Yes, documented, no third-party attestation | Yes Yes, with TRUSTe GDPR and CCPA attestations |
| Is there a DPA we can sign? | Yes Yes, public, Article 28, with SCCs | Yes Yes, three public DPA documents |
| How long is enriched data kept? | Yes 3 months, then deleted, not reused by FullEnrich | Partial For the original purpose, no fixed period |
| Who controls the enriched data? | Yes You do, FullEnrich acts as processor | Yes ZoomInfo, as controller of its database |
| How much notice on new sub-processors? | Yes 8 days | Yes 30 days |
| Does it screen Do Not Call lists? | No No, plan your own screening | Yes Yes, in 8 countries |
Public testimonials, quoted as published.
“When you're scaling a 1,000-person sales org across 80 countries, bad data kills your pipeline. We piloted FullEnrich with over 70 reps. The results? 2.4x more mobiles found, connect rates that jumped from 6% to 30%, and 5x fewer invalid numbers. They're not just another data vendor. They're the foundation our global outreach runs on.”
Olivier Elbaz
Global Head of Expansion
2.4×
more mobile numbers found
6% → 30%
connect rates on the pilot
5×
fewer invalid numbers
“Your real differentiator is the accuracy of the data. You've developed a technique where you know what's accurate and what's not, which is not the same as other players. When you're scaling as we are, even a 5 to 10% accuracy increase has a huge impact on the entire yield.”
Wilfried Juncker
Managing Director Americas
“FullEnrich outclasses every other solution. 100k+ outbound emails/month — waterfall enrichment doubled our rate. Doing outbound without it is absurd.”
100k+ outbound emails / monthVictor Alexandrian
COO at Scalability
“3× more phone numbers on the same list. FullEnrich is at the heart of my entire outbound agency.”
3× more mobile numbersKevin Gohin
CEO at Hook Agency
“The data is great, they innovate and ship fast, and the team is made of talented, helpful and extremely nice humans you'd love to work with.”
+18% connection ratesGrasia Maria Madsen
VP of RevOps at PriceShape
“FullEnrich has enabled my sales team to be operational nearly 100% of the time, all with qualified leads. With more than 200 cold calls a day, life without FullEnrich would be unthinkable.”
200+ cold calls / dayPaul Lagrange
CEO & Co-founder at Omogen
“Hey Benjamin. Happy users of FullEnrich - we benchmarked quite a few providers, you were the best. Kudos!”
Aditya Lahiri
At SaasStr! Co-founder at OpenFunnel
“Hi Benjamin! Olivier reached out to me a few weeks ago to try your tool and it has been the best tool my team and I have used so far! (in my career also)”
Marlou Hofman
Head of Sales Development EMEA at Incode | Tech Enthusiast | IDV & KYC
Loved by thousands of GTM teams.
Explore the Wall of LoveRun the same 100 to 250 contacts through both tools and count who your reps can reach. Score it on connects and meetings booked, then price the result for your renewal.
Use the territory and persona your reps work this quarter. Give both tools the exact same rows.
Enrich it in ZoomInfo as you do today, and in FullEnrich from a CSV. FullEnrich bills only what it finds and verifies.
Count verified mobiles and work emails per tool, row by row. Mark the contacts only one tool filled.
Have your reps dial both sets over the same weeks. Work out the cost per meeting for each tool before you renew.
50 free credits, no card, unlimited users. A mobile test of this size runs on a monthly plan, no annual commitment.
Short answers to the ZoomInfo questions that do not need a full section.
Each page puts FullEnrich next to one provider, with dated first-party sources and the rows where the competitor wins.
Exported list
Find mobiles
